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Marketing and Merchandising Specialist



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Corporate

TOKYOPOP is in search of a Marketing and Merchandising Specialist to coordinate and assist with the implementation of TOKYOPOP marketing plans with a focus on retail-specific tactics and goals, including competition analysis of on- and off-line marketing and sales strategies.  Our ideal candidate will be a self-starter with a sense of urgency.  This role will interface with employees at all levels including senior management.

 DUTIES:

  • Oversee the planning and execution of printed sales-support material, including:
    - three seasonal frontlist sales catalogs
    - annual backlist catalog
    - UK annual sales catalog
    - International Rights Guide
    - other sales-support material as needed, such as guides to manga and specialty brochures for new lines.
  • Manage the seasonal Marketing and Merchandising support calendar, including pre-sales launch planning meetings, follow-up channel meeting, and sales conference each season
  • Competitor Analysis: Provide reporting on competitor marketing and sales strategies on- and off-line, for new and ongoing releases on a monthly basis to allow proper measurement of marketing activities.
  • Work with Marketing Director to develop sound strategic recommendations based on competitor analysis of ongoing trade and consumer promotion programs
  • Track effectiveness of top TP coop promotions (displays, end caps, table placement, etc) at key accounts each month
  • Handle and evaluate field sales requests, including special proposals associated with ongoing business, test markets or national promotions.
  • Other duties as necessary to support the objectives of division and company.

ESSENTIAL SKILLS:

  • Bachelor's degree in a related field plus 1-3 years of experience in Marketing or Sales
  • Strong organizational skills and ability to handle multiple tasks under tight deadlines and budgets
  • Ability to solve problems independently
  • Strong interpersonal skills;  ability to work well with employees at all levels; team oriented spirit
  • Excellent verbal and written communication skills including, proofing, grammar and spelling
  • Creative vision
  • Solid analytical skills
  • Strong technical skills (MS Office Suite, Internet  research, etc.)

For immediate response, please send your resume along with a salary history to careers@tokyopop.com.  On the subject of the email, please cut and paste MMSPECIALIST-0408.  Please no phone calls.  TOKYOPOP is an EOE.

 





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